Adapting Our Process from Large to Small

-->

When we launched Mother May I in May, we here at Adjacent To One (ATO) took on the challenge of deploying our proven process for designing state of the art digital products for medium and large enterprises and applying it to much smaller, non-commercial, socially innovative products.  Our process has been used within Fortune 1000 companies to extract a deep product understanding from business people, technical architects, engineers and product owners. The goal of bringing the experts from these functions together in one room is to establish transparency, between the different stakeholders along with consensus on how their product will evolve over the foreseeable future.

In partnership with our MMI Moms, we have spent the past few months applying our model in much smaller environments. While there have certainly been some challenges, the good news is we’ve proven that the system can work across large and small enterprises alike.

With Ameeta of Science Matters, we spent our discovery sessions talking about her business and goals, and working to extract requirements that could be formulated into a solid digital product plan that would allow her to grow her brand and bring STEM education to more K-5 students. We then went through a definition period where we took the requirements we had learned during discovery and ideated to develop a few product ideas to achieve her goals. Although we were not able to achieve alignment with Ameeta about the direction of the product, ATO gained valuable insights into what it takes to tackle the early education field and Ameeta honed in on and crystalized her business priorities.

Through our discovery work with Kathleen of Villages Innovate, we identified and defined a digital platform that will amplify her efforts to build relationships between individuals disconnected by social, political, and economic factors in developing and developed nations. Together, we defined the hopes and dreams for the organization, pinpointed challenges and frustrations, and created digital strategies and the infrastructure needed to support the platform. We can’t wait to get started building Villages Innovate’s exciting new digital product. Stay tuned for exciting updates on our progress over the coming months.

Are you a Mom with a big idea for a game-changing digital product that will improve the lives of people in your community and beyond? The team at Adjacent To One wants to hear from you! Email us at mothermayi@adjacenttoone.com.